If the goal of the National Rifle Association (NRA) was to get doctors’ attention, the Tweet posted recently certainly did its job. The NRA editorial that accompanied the Tweet included the following statement: “some doctors’ collective hobby is opining on firearms policy.” Also, take a look at the accompanying photo, which includes a person in a white coat along with what appears to be an antiquated typewriter, as opposed to a super modern typewriter. If you had somehow thought that this would have garnered no response from any doctors, you would have been a bit wrong. Instead, the NRA Tweet motivated the creation of the Twitter hashtags #ThisISMyLane and #ThisIsOurLane which then were attached to a wide lane of responses.

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